WMSME Primer - WebBanner1
Thursday 06 March 2025
LEARNING SERIES LAUNCH: THE VALUE OF GENDER DATA TO SERVE WOMEN
1:00 – 2:30 PM GMT

This webinar will focus on the strategic and business case for serving WMSMEs with examples from leading banks. Participants will also be guided through building their own business case, including establishing clear definitions for WMSMEs.

Thursday 13 March 2025
CREATING THE CUSTOMER VALUE PROPOSITION
1:00 – 2:30 PM GMT

This webinar will explore how to segment the WMSME market, identifying needs and preferences, and how to develop a compelling value proposition for both financial and non-financial services tailored to women customers and WMSMEs.

Thursday 20 March 2025
BUILDING INTERNAL ALIGNMENT
1:00 – 2:30 PM GMT

This webinar will tackle fostering internal alignment through diversity and inclusion (D&I) policies, building an inclusive organizational culture, and engaging stakeholders. It will cover WMSME team composition and creating supportive ambassador networks, internal communications, as well as gender intelligence and unconscious bias training.

Thursday 27 March 2025
MEASURING PROGRESS
1:00 – 2:30 PM GMT

This webinar will cover measuring the performance and success of your WMSME program by establishing baselines, setting relevant targets and Key Performance Indicators (KPIs), and monitoring progress using FSP-level sex-disaggregated tracking and reporting systems, known as gender data scorecards.

Each webinar will integrate elements of the WE Finance Code, ensuring participants understand how to be successful signatories.