Spotlight on: Adding Value
It goes without saying that a Women’s Markets Program is only as strong as the experience a woman customer has when interacting with her financial institution. Delivering that experience consistently is not easy. It requires robust, ongoing training for frontline teams on what it truly means to serve women well: listening actively, demonstrating empathy, validating perspectives, and offering meaningful solutions rather than immediately trying to “sell” a product.
That is why we curated the best women-centered salesforce trainings from across our network to create our Workforce Training of Trainers Program. The full toolkit is now available exclusively to members through our new Learning Hub, and we encourage all members to take advantage of it.
This month, we also launched our annual Female Economy Analytics Survey (FEAS), inviting members to submit their end-of-year 2025 performance data. In return, participating institutions receive individualized benchmarking reports that compare their performance against regional and global peers. Participants also become eligible for our annual Champion of the Female Economy Awards, offering valuable recognition both locally and internationally. To learn more about how to qualify, click here.
Importantly, the aggregated data from FEAS enables us to continue building the global business case for women’s financial inclusion—critical evidence for persuading more institutions to implement Women’s Markets strategies. We summarize these findings annually in our Value of the Female Economy Report, available here.
We are also proud to launch Cohort 20 of the Alliance Mentoring Program. This initiative pairs experienced Alliance members with mature Women’s Markets and/or Employee Value Proposition (DEI) programs as Mentors, alongside members seeking to strengthen or scale their own initiatives as Mentees.
Over six months, Mentors and Mentees work together toward clear, practical goals—whether building a Women’s Markets Program, refining the value proposition, improving sex-disaggregated data collection, strengthening non-financial services, or embedding the program more deeply across the institution. Cohort 20 runs from July through December, and members may apply to participate as either Mentors or Mentees here.
Finally, we are especially excited to introduce the Alliance CBX (Central Bank Exchange), a new initiative designed to bring policymakers and the private sector together to advance women’s financial inclusion. Born out of conversations with Central Banks during our March meetings in East Africa, the Exchange leverages the Alliance’s global network to foster practical knowledge-sharing and public-private dialogue among central banks and leading financial institutions.
We are launching the initiative with a three-part webinar series taking place on June 9, June 23, and July 21, focused on ecosystem approaches that support more female-friendly financial systems. Participation is by invitation only.
We thank all our members and strategic partners for investing in women and for the many ways you contribute to the Alliance community.
In community,
