Luina Rodríguez Morales, Commercial Director Central and South Zone at Mapfre BHD Seguros. Graduate in Business Administration from the Pontificia Universidad Católica Madre y Maestra. Insurance Specialist at the Inams Institute. I completed a Management, Leadership and Productivity Diploma at Barna Management School, among others. Professional in the insurance sector with more than 22 years of experience, specialized in technical and commercial areas, providing services to the main brokerage firms, agents and own network, and banking channel.