Alice Sowerby is Program Director for Developer Relations at Equinix, the world’s digital infrastructure company. She has extensive experience as a leader and mentor to early and mid-stage startups. Alice authored the viral blog post The 4 startup games. Which one are you playing? and created the startup workshop course Be One Of The 10% – How To Have A Successful Startup.
Alice is committed to building focused, happy teams and helps leaders navigate the uncertainty and ambiguity that new ventures bring. At Equinix she works at the boundary of software and hardware, engaging developers with the future of programmable digital infrastructure.
Outside of work Alice manages a motorcycle racing team, T3S Racing, as well as mentoring and sponsoring women in tech, podcasting and blogging.