GBA Summit Master Class: Exploring Women’s Market Strategic Rationale, Challenges

Monday 21st August 2017

2017 GBA Summit London Banner

The European Bank for Reconstruction and Development (EBRD) will host the opening event of the 2017 GBA Summit at its headquarters in London November 14, alongside a discussion panel focused on the EBRD’s successful Women in Business Programme.

The “GBA Master Class: An Introduction to the Women’s Market” and the EBRD’s discussion panel on the Women in Business Programme will offer Summit participants and invited guests an opportunity to learn about the business case for the Women’s Market, hear from GBA members who have seen strong results with their value propositions for women, and explore the experiences of leading financial institutions implementing EBRD Women in Business Programmes.

Analysis of global aggregated data from GBA banks shows solid progress around women’s customer growth, savings, product usage, loyalty and risk rates – proving the Women’s Market represents a powerful opportunity for banks that create strong, holistic value propositions tailored to women’s needs. Master Class participants will hear from GBA global best practice banks like Summit host NatWest, part of the Royal Bank of Scotland; BLC Bank in Lebanon; and Westpac in Australia, with bank representatives presenting their own strategic rationale for serving the Women’s Market and results from years of successful implementation.

The Master Class will be followed by a discussion panel focused on the EBRD Women in Business Programme, which has grown to include more than 30 financial institutions in 17 countries since its inception in 2014. To date, the EBRD has provided more than €400 million in financing for women-led businesses through partner financial institutions. The panel will feature a range of perspectives on the successes and challenges of developing and implementing Women’s Market value propositions from diverse institutions and different financial markets (Georgia, Kazakhstan, Kosovo, and Turkey). Take a look at the full agenda for the Master Class here.

The Summit will continue in the afternoon with the “GBA Policy Forum on Key Enablers of Women-Led SMEs in the UK,” held in the Houses of Parliament at the Palace of Westminster. The day will conclude with a Welcome Cocktail Reception and a guided tour of the Parliament.

Admission to all Summit events is by invitation only. Members have received their invitations and instructions on how to register in their inboxes. We urge GBA members to register as soon as possible to reserve your spots and make travel arrangements before area hotels are booked up. Early registration is particularly important if you will need a visa to enter the United Kingdom.

If you are not a GBA member but are interested in attending any Summit events, please write to stating your name, title, organizational affiliation and a brief description of your interest in the event. You can find more information on the 2017 Summit, including the latest agenda, by visiting the GBA Summit hub.