This course provides a high-level introduction to guide Alliance members at the beginning of their journey on how to develop a women-centered strategy. It provides women’s market managers with practical tools and lessons on how to get started, and where to go next, featuring best practice cases from leading Alliance members.
The course provides an overview of the 6 key building blocks to develop a successful strategy, including:
The course is based on content from the Alliance’s All Stars Academy and although it includes key areas highlighted in the Academy, it does not cover in detail the different aspects and insights, nor does it include in-depth exercises, cases, or live discussions that are featured as part of the Academy’s in-depth learning journey.
By the end of the course, you will have:
This course is for Alliance members only. Interested candidates are requested to send their full name, job title, company name and email address to firstname.lastname@example.org.