A robust Women’s Market program can be a major profit driver for financial services providers. Membership in the Financial Alliance for Women helps ensure the success of these programs through access to a unique platform of peer learning and other resources that allow banks to build their capacity to serve women customers. The Alliance also uses our collective voice to advocate for greater awareness of women’s vital economic role as consumers, investors and job-creating entrepreneurs.
Women are the most powerful force we can use to better economies, but they face a number of barriers to financial inclusion. The Financial Alliance for women – formerly GBA – and our partners work in 135 countries to build innovative, comprehensive programs that provide women and women entrepreneurs with vital access to capital, markets, education and training.
Peer Learning
We facilitate peer learning across our membership to accelerate the learning curve and help ensure Women’s Market program success.
Research & Knowledge
We conduct innovative research, collate insight from our members and house essential resources that help them stay on the cutting edge.
Impact
We leverage our collective voice to advocate for desired policy change. Our impact can be seen in the success of the women customers our members have supported.
Being part of the Alliance network gave us access to a wealth of knowledge. Peer-to-peer learning and the availability of research and data through the Alliance has proven invaluable in our journey.
Through the Alliance we have been able to support members in their efforts to serve their female economies and learned much along the way that we have used in our efforts to support women financially in Australia.
The Alliance facilitates us achieving our women banking goals by providing a climate to learn from each other and share experiences to create world-class best practices.