This is a modified version of the presentation given by BLC Bank’s Head of Brands Management, Marketing Group Karyl Akilian at the May 18, 2016, GBA and SME Finance Forum webinar, “Developing Distinct Customer Value Propositions: What Banks Need to Know about the Women’s Market.”
This is the presentation given by Daniel Gutiérrez, Vice President, Business Management, Banco BHD León, during the panel Key Drivers of Customer Satisfaction: Becoming a Customer Centric Organization at the 2015 GBA Summit.
This is the presentation given by Maisa Gennari, Superintendent, Research and Market Analysis, Itaú Unibanco, during the panel Key Drivers of Customer Satisfaction: Becoming a Customer Centric Organization at the 2015 GBA Summit.
This is the presentation given by Jesús Moreno, Associate Principal, McKinsey & Company, during the panel Key Drivers of Customer Satisfaction: Becoming a Customer Centric Organization at the 2015 GBA Summit.
Standard Chartered prepared this presentation for use at its Bangladesh Consumer Banking Academy but it has relevance to every market. Excellent detailed discussion of the female economy and the business case for serving it, of women’s current state of satisfaction with the financial services industry (low) and concrete, actionable tactics for addressing this market.
