This brief, a collaboration between Mastercard Data & Services and the Financial Alliance for Women, provides an overview of the gender lens framework developed for analysis of WSMEs’ financial behavior. It also offers a real-world example: the...
| 928.63 KB | Data Analytics, Financial Inclusion, Market Research, Women Entrepreneurs, Women's Market Strategy, | English |

This report from European Investment Bank (EIB) combines data from three surveys to give a holistic view of the state of female entrepreneurship in the EU and shed light on structural issues hampering women-owned and led-businesses, as well as opportunities...
| 11 KB | Financial Inclusion, Women Entrepreneurs, Women Investors, | English |

Tyme is a digital banking group focused on bridging the financial inclusion gap in emerging markets. The group acquired over 2.3 million customers in its first 18 months after launching TymeBank in South Africa in February 2019. Today, more than half...
2021 | 4 MB | Data Analytics, Digital Finance, Financial Inclusion, Fintech Ecosystem, Women's Market Strategy, | English |

This report by the Financial Alliance for Women, in collaboration with Finstep Asia and Global Fintech Fest, is based on Alliance research over the last 2 years on fintechs serving women customers. It showcases 25 startups that have created successful...
| 6.42 MB | Digital Finance, Financial Inclusion, Fintech Ecosystem, Non-Financial Services, Women Entrepreneurs

Women represent the world’s largest and fastest-growing market—and one that has been largely overlooked by the incumbent and fintech sectors alike. As our research in 2020 and 2021 has demonstrated, fintechs are well-positioned to tap into the vast,...
2021 | 5.01 MB | Financial Inclusion, Fintech Ecosystem, | English |

This report from IFC, developed in partnership with Coursera and the European Commission, shows how online platforms can support women in accessing job relevant courses and credentials to advance their employment and entrepreneurship opportunities. ...
| 9.17 MB | Financial Inclusion, Non-Financial Services, Women Entrepreneurs, Women's Market Strategy, | English |

In 2020, the Women’s Financial inclusion Data (WFID) partnership launched a three-year gender data project in six countries (Bangladesh, Honduras, Kenya, Nigeria, Pakistan, and Turkey) to understand the state of women’s financial inclusion (WFI)...
2021 | 738.48 KB | Data Analytics, Financial Inclusion, Market Research, Women Entrepreneurs, Women Investors, | English |

In this Ask the Expert session we highlight the importance of addressing harmful gendered social norms (gender norms) that limit the effectiveness and impact of financial inclusion interventions. What are gender norms and how do they influence women's...
2021 | 260.61 MB | Financial Inclusion, Video, | English |

How Fintechs Can Capture the Female Economy This report  quantifies the opportunity cost of not taking a gender-intelligent approach and lays out a map that fintechs can use to improve conversion rates of women through each stage of the funnel, equipping...
2021 | 5.89 MB | Digital Finance, Financial Inclusion, Fintech Ecosystem, Market Research, Women Investors, | English |

  This case study shares the process and key lessons learned from the Investing in Women Code, a voluntary pledge signed by 100+ banks and investors across the UK, committing to provide data on financing for women entrepreneurs.  ...
2021 | 300 KB | Data Analytics, Financial Inclusion, Market Research, Public Policy, Women Entrepreneurs, Women Investors, | English |

BRAC Bank Limited tackled change from the inside out. This case study showcases how in just a few short years, BRAC became the bank of choice for women in Bangladesh, a country where the majority of women remain unbanked and underemployed. ...
2020 | 4.60 MB | Financial Inclusion, | English |

Data-Driven Path to Women’s Financial Inclusion shares insights from data scientists, data aggregators, financial services providers, investors and Women’s Financial Inclusion Data Partnership (WFID) members on the new frontiers of gender data in...
2020 | 1.21 | Financial Inclusion, | English |